Marketing Analysis
& Pricing
Home Preparation
& Staging
Marketing
& Showings
Offers
& Negotiation
Contract
& Paperwork
Closing
& Beyond
Colleen's Steps for Selling Your Home
Marketing Analysis & Pricing
Colleen draw on her experience as a top listing agent and up-to-date real estate market statistics balanced with your goals and timeline to determine the optimal pricing stategy to list your property.
Colleen then utilizes MaX (a proprietary marketing intelligence platform) to help determine the marketing channels that most effectively reach and influence consumers around the globe most likely to purchase your property.
Home Preparation & Staging
Preparing your property to list is one of the most important parts of the sales process, as this can impact the time it may take for your property to sell and its sales price. This can be as simple as rearranging furniture and making a few decor adjustments.
Colleen works with a variety of home stagers and interior designers in the Amelia Island and Fernandina Beach area to help present your property at its best.
Marketing & Showings
Colleen understands how to innovatively market your property and get it in front of many potential buyers for the best offer. She develops a customized promotional plan for each home listed for sale, with industry-leading real estate marketing tactics such as drone flythroughs and 360-virtual tours, professional staging and photographs, and targeted direct mail programs.
When it comes to showing your home, Colleen helps you determine the right approach based on your goals, situation and schedule, whether that includes open houses, private showings or a combination of both.
Offers & Negotiations
Colleen is dedicated to acting in the best interest of each of her clients. She represents her clients with skill, dedication and transparency.
Colleen will review offers received with you in detail and negotiate the ideal terms and prices based on your goals.
Contract & Paperwork
Once an offer is accepted, Colleen will guide you through the final stages of the selling journey, including managing your transaction with utmost care, closing preparations and after sale services to support you.
Colleen has strong communication skills that enable her to keep you and all parties in the transaction “in the loop” throughout the contract to closing process.
Closing & Beyond
Colleen strives to maintain clients for life. The sale of one property may present the opportunity to find your next home in the Amelia Island or Fernandina Beach, or in one of our many locations Engel & Völkers across the country or even around the world.
Through our network of trusted real estate advisors we can guide and support you every step of the way now and into the future
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Thinking about selling your home? Set up a FREE consultation with listing agent Colleen Gerke to learn more.
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Colleen Gerke